Selection of a Facility Location for a Cosmetics Company by Integrated F-LBWA and I-RAWEC Methods

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dc.authoridkaradag, ilker/0000-0002-7048-8529
dc.authoridDundar, Sinan/0000-0001-8061-3322
dc.contributor.authorDundar, Sinan
dc.contributor.authorKaradag, Ilker
dc.date.accessioned2025-05-04T16:47:22Z
dc.date.available2025-05-04T16:47:22Z
dc.date.issued2025
dc.departmentSivas Cumhuriyet Üniversitesi
dc.description.abstractThe first step of a company's achievement in upcoming periods starts with the decision of correct investment location. It is also essential to consider scientific approaches in this context. Within the scope of this fundamental principle, this study aimed to determine the most feasible investment location among 47 African countries for a leading cosmetics company operating in T & uuml;rkiye. The indicators outlined in the World Bank's Doing Business reports are used for the first time in this research within the context of investment location selection studies that employ quantitative decision-making methods. The weighting of 10 main criteria and 44 sub-criteria in the report is performed by Fuzzy Level Based Weight Assessment (F-LBWA) method. The priority ordering of 47 African countries is determined using the Improved-Ranking Alternatives with Weights of Criterion (I-RAWEC) method, which is derived by implementing an improvement to the normalization stage of Ranking Alternatives with Weights of Criterion (RAWEC) approach. Moreover, in order to confirm the validity of the proposed method, a sensitivity analysis is conducted, which examines the impact of a gradual change in criterion weights on the order of the alternatives. The findings of this study present a novel approach to assessing potential investment opportunities in Africa for the cosmetics industry and offer a significant starting point for future investment decisions and research endeavors.
dc.identifier.doi10.1007/s40815-024-01960-4
dc.identifier.issn1562-2479
dc.identifier.issn2199-3211
dc.identifier.scopus2-s2.0-105000700573
dc.identifier.scopusqualityQ1
dc.identifier.urihttps://doi.org/10.1007/s40815-024-01960-4
dc.identifier.urihttps://hdl.handle.net/20.500.12418/35565
dc.identifier.wosWOS:001449806700001
dc.identifier.wosqualityQ2
dc.indekslendigikaynakWeb of Science
dc.indekslendigikaynakScopus
dc.language.isoen
dc.publisherSpringer Heidelberg
dc.relation.ispartofInternational Journal of Fuzzy Systems
dc.relation.publicationcategoryMakale - Uluslararası Hakemli Dergi - Kurum Öğretim Elemanı
dc.rightsinfo:eu-repo/semantics/openAccess
dc.snmzKA_WOS_20250504
dc.subjectFacility location
dc.subjectDecision-making
dc.subjectMDCM
dc.subjectF-LBWA
dc.subjectI-RAWEC
dc.titleSelection of a Facility Location for a Cosmetics Company by Integrated F-LBWA and I-RAWEC Methods
dc.typeArticle

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